Fair Trade Tourism. Ten Year Birthday Celebration Trip.


Fair Trade Tourism. – It rolls off the tongue with such ease. As does Fair Trade Tourism. Like something so natural and right that you wonder why everybody isn’t doing it …

Yet we live in a world where doing the right thing doesn’t always just happen, but rather needs to be implemented, monitored and encouraged, which is where the NGO Fair Trade Tourism comes into it. Promoting responsible and sustainable tourism in Southern Africa with its world’s first and only Fair Trade Tourism certification programme.

FTT, as it is fondly known, was established ten years ago to ensure that the very people who contribute to the tourism industry also derive the benefits. They do this by growing awareness about responsible tourism to travellers, assisting tourism businesses to operate in a sustainable way, and by facilitating a Fair Trade Tourism certification programme across southern Africa. In this way, FTT certified businesses are able to use the FTT label as a way of signifying their commitment to fair and responsible tourism. This includes fair wages and working conditions, fair purchasing and operations, equitable distribution of benefits, and respect for human rights, culture and the environment.

I was honoured to be invited to join Fair Trade Tourism on their #FTT10YearBirthdayCampaign blogger trip, visiting Jan Harmsgat Country House in Swellendam, White Shark Projects for a shark cage dive before spending a night at Grootbos Private Nature Reserve near Gansbaai. Whale watching with Southern Right Charters out of Harmanus and a night at the beautiful Antrim Villa in Green Point.

Read about my other Fair Trade Tourism experiences here: #FTT10YearBirthdayCampaign.

Thank you again for the opportunity to learn more about the work that you do in bringing balance to the industry. Environment, staff and clients. Improving, conserving, training and giving back. It’s the only way forward.


When next booking your accommodation or activity look out for their logo to ensure that good and fair practice prevails. As they put it, it’s ’the mark of a good holiday’.

This map also offers an idea of where their members are to be found. Thrilled to see that they have recently added five Madagascan properties. I do love that country!

Join Fair Trade Tourism on Facebook and follow them on Twitter.

If you want to look at certifying your business or to learn more about how that works contact Kathy Bergs at Tel: +27 (0)12 342 2945 and E-mail: kathy@fairtrade.travel. Otherwise sign up for their newsletter and stay in touch with the wonderful work that they do.

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Dawn Bradnick Jorgensen
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